01 Web Design

Web Design and Development Services

01 Web Design

Our web design process combines brand strategy, design principles, and modern web technology to create a user-centric brand experience on your website and online platforms linked to your website.

Low Fidelity Wireframes

Your Website Is Your Most Important Brand Touchpoint

Your website is your most important touchpoint for potential customers, new employees and investors. Therefore, the uncompromising focus of the website on user needs has become an indispensable differentiating factor. In this context, successful companies do not talk about costs, but about investments that pay off.

We always develop digital brand appearances from the branding perspective . Only a deep understanding of the core of the brand enables us to design target group-oriented websites. With us, you get the finely orchestrated interaction between strategy, UI/UX design and technology at the highest level from a single source.
Our expertise are corporate websites, microsites, landing pages, online platforms and content creation for SMEs with around 300 employees, with an international and diverse background.

Our Expertise

Our Web Design Services & Focus

Web Design

  • Accessibility‍
  • Design System Setup
  • Brand Strategy and Conception
  • Responsive Web Design
  • UI/UX design, Low-Fidelity, High-Fidelity, Prototype Mockup
  • Content Creation
  • Copywriting & Content Creation

Web Development

  • Web Development
  • UI/UX Interactions & Animations
  • Custom Code & Integrations
  • Platform Migrations (Wordpress/Wix to Webflow)
  • Webflow CMS
  • Digital Marketing Integrations
  • Maintenance & Support
Our Process

Overview Of Our Process


Brand Strategy & Visioning

The first step of the process is making sure we a clear brand strategy that your website will align to. We do this by facilitating a workshop or series of workshops to phrase your brand vision, understand your brand personality, define your ideal customers and your business goals. We then work on a visual identity for your website that will visually communicate these values to your ideal customer.


Information Architecture

We will work together on developing your information architecture for an intuitive user guidance on your website. This is the foundation of our process for successful digital communication. We want to know what information your customer looks for when they visit your website and they path of least resistance to get to that information. We do this by creating what we call User Stories. For example if you teach courses and it is important for your customer to know when the next course starts, this would be an important piece of information that we would make sure your customer can easily find.


Prototype Concept Designs

The second step is creating a Low-Fidelity Wireframe from your Site Map and Information Architecture. This is the blue print of your website and the step before we create a High-Fidelity Wireframe that will show your final design.


Content Creation

The third step is to unite your design with you content in a collaborative process with you. We help you with your content strategy and help you write copy for your your website, texts, develop design concepts and create innovative visual languages to present your content in a meaningful, surprising and easy to understand way.


Design & Development

The fourth step is to turn your prototype design into a real website. When it comes to design and development, we focus on custom design and development. Depending on your needs we use either Wix or Webflow as the content management system. Webflow is one of the most powerful and flexible CMS available on the market and allows secure publishing to world class hosting. Update content right on your site in the editor. We go through 3 rounds of revisions and testing to make sure the website works as expected. And since we are all human and bugs are inevitable, we offer one year of maintenance and support.


Launch & Promotion

Finally we are ready for take off! We help you prepare your new website launch or relaunch and every thing you need to go live. This includes help with your domain, hosting, and so on. And we offer an optional additional marketing campaign package to promote your website on social media, and an optional additional marketing collateral package for brochures and lead magnets.


Frequently Asked Questions

Q: What does a first strategy session look like?


A: We connect, walk through the agenda, discuss your motivation for your current project and how urgent it is, what dead lines we have to meet. We then talk about your current situation and the status quo, and how you are currently managing. Next we discuss what solution you are dreaming about, what's stopping you from getting there, and how committed your are right now to starting this new project. After that, if you allow us to share briefly how we think we can help, we will walk you through the process, and share the value we think we can deliver based on your budget.

Q: How can I apply for an internship with MorgenStreet?


A: Since 3 to 4 months time is the typical project length it takes for us to go together through the entire web development process from concept to finished design, we offer 3 to 4 month internships. We only offer 4 spots per year. To apply send us an email or submit a contact request via our website. Someone will get in touch with you for more details.

Q: What type of clients work with you?


A: I love working with the most passionate business owners who are obsessed with changing the way companies work, and enabling the individuals they work with to become the best versions of themselves. Change takes time and a lot of work, which is why I help you build a sustainable long-term growth solution and favor long-term commitments.

Q: What type of products and services does a typical client sell?


A: MorgenStreet mainly builds websites for customers that sell services that require a high level of human interaction to sell. This can be (but not limited to) online courses, training, seminars, consultation, coaching, software solutions, or professional services.

Q: What's one of the biggest problems you see when business owners start working with you?


A: Business owners usually struggle with finding ways to sell their product or service!? MorgenStreet helps business owners create offers on their websites that their clients want and need.

Still have questions? Contact us below and ask your question.

Contact US

Building Value Creating Websites For The Digital Future

Your website is your most valuable marketing and brand asset. Building a value creating website for your digital future requires a well thought out brand strategy. Explore our core services.